On 11-12 March, ENCATC was delighted to welcome 23 participants from 8 countries for the Brussels edition of the Festival and Event Management Masterclass led by festival expert Paul Gudgin who has over 20 years of experience. Over the course to two days, festival professionals participated in an intensive learning programme that covered topics such as Marketing, Press, Programming, Evaluation, Sponsorship and Fundraising. The course highly encouraged participants to express their difficulties, raise questions and share examples from their own festival and event management experience. The course was also full of practical ideas and examples to increase participants’ knowledge and improve their events.
Partnering with ENCATC for this edition of the Festival and Event Management Masterclass had its advantages as Paul Gudgin said, “This is by far the most international group of festival professionals I’ve had in one of these classes and I’ve given them in cities around the world.” Festival professionals from Belgium, Croatia, Greece, Hungary, Italy, Romania, Switzerland, and the United Kingdom were in attendance and their different experiences and perspectives enriched group discussions. “ENCATC strongly believes in the power of bringing cultural professionals from different nationalities together for this kind of capacity building event. Not only are the experiences and stories shared varied and enriching, these encounters help to foster mutual trust and understanding, and present interesting potential for transnational synergies,” said ENCATC Secretary General, Giannalia Cogliandro Beyens.